Keyword Analysis/Keyword Identification

Keyword Identification tries to determine that what phrases will be used to find the website on search engines. These keywords are important for proper search engine placement. Keyword Identification is very important because, good search engine placement on poor keyword is wastage of resources. Because you don't want to increase the total number of visitors on the website, but instead you want to increase the prospective customers. So the keywords you select must be related to the content of the website.